Discovery—Part 1 of The WildSmiles Way
Orthodontics is a highly competitive market—it’s critical to know how to set your practice apart in order to succeed. In addition to creating designer brackets that patients love, WildSmiles also designed a system—The WildSmiles Way—to help orthodontists drive new cases and practice success. The first part of this system, discovery, focuses on attracting new patients by making your practice stand out.
Whether you’re joining an established practice or starting your own, differentiating factors will attract patients and referrals to maintain a steady flow of cases. It can seem difficult because many orthodontic practices provide similar services and share similar values on patient care, so offering a unique service and product like WildSmiles will set you apart, grab the attention of referrals, and get more patients saying yes to treatment.
Attract More Patients
Patients expect braces from their orthodontist, but when they hear you offer unique brackets and elastics that they won’t find at other offices, they are more excited about starting treatment and more likely to choose your practice. With WildSmiles, you give patients an opportunity to express themselves with their braces, turning more shoppers into starts.
Did you know that patients will self-select WildSmiles 70% of the time? When your patients show up in your office, imagine their excitement when they see all the ways they can personalize their braces!
Drive More Referrals
Between local offices, DSOs, and direct-to-consumer aligner companies all competing for your patients, you need to stand out so that referring providers continue sending patients to your practice. By offering an alternative to traditional brackets, you send a clear message to referrals that you give your patients options while still achieving great clinical results.
Patients love WildSmiles, and referring providers can tell when patients are more engaged during treatment. When patients report back that they love their brackets and are achieving great results, providers will send more referrals to your practice so more of their patients can experience fun and effective orthodontic care.
The Assets You Need to Succeed
WildSmiles goes beyond designer brackets to help you bring your practice to the next level. When you get started with WildSmiles, we provide you with an EasyStart Kit that has all the assets and tools you need to market your new bracket system while promoting your brand:
- Your bracket shapes and one easy-to-store case per bracket type ordered
- Posters
- “Design Your Smile” flip charts
- Desk/counter stands
- Patient brochures
- Social media asset kit, which includes photo frames, GIFs, and filters
Within 30 days of signing up, we’ll also send a trainer to your office to train your team on the clinical technicalities of our designer brackets, participate in live role play, and practice talking with patients about WildSmiles.
Practice Success—That’s the WildSmiles Way!
Our 5-part system is a complete solution that supports five of the key patient interactions. As a WildSmiles provider, you gain our support and expertise in these areas to drive more cases and help your practice win. Become a provider today or schedule a call to learn more about the ways WildSmiles can help your practice succeed.